Advertising part 5

advertising budgetsadvertising budget can be determined by several methods that can be spent on the ability of the method, the method of percentage of sales budget,rival budget method, the method aims and functions of advertising or other decision models are more complicated
appropriate method is the ability to set a budget method of advertising is based on the ability of the company. how much money the company had no money for advertising,that is spent on advertising. This method ignores the role of advertising as an investment and a direct impact on sales volume.In this way cause long-term advertising planning difficult.penggunana method of percentage of sales budget. the company set an advertising budget sets the brand simply by the budget as a percentage of sales volume were anaesthetized,for example, last year, or terantispasi. a survey of 100 top advertisers of consumer goods in the United States found almost 50%using the percentage of anticipated and 20% using percentages ago, this implies that the budget is basedthe anticipated budget of the previous budget


start her

Advertisitng part 4

ad value adder
aims to add value to the brand in the consumer's perception with innovative, quality improvement and strengthening of consumer perception. effective advertising causes brand
seen as more elegean, more stylish, more prestigious and perhaps super competition.

advertising support other activities
aims to help facilitate other business enterprises in the marketing communication process. such as ads that help release sales promotion (coupon)


start her

Advertising part 3

Informative advertising 
 aims to establish the first request by notifying the market of new products, proposes a new use for a product,
notify about price changes, explain the workings of a product describes the services provided, to correct the wrong impression,
reduce anxiety buyers, and establish a corporate image. This is usually done massively in the early stages of a type of product.

Persuasive advertising 
 aims to establish selective demand a certain brand, this is done on a competitive stage by forming brand preferences, encouraging
over the brand, change the perception of the buyer of the product attributes, persuaded shoppers to buy now,

reminder ad  
aims to remind consumers on products already established by showing that the product
may be needed later, reminding Diman products can be purchased to make buyers still remember dengna prudk though not in season and maintaining awareness of peak


start her

Advertising part 2

Advertising and advertising managementadvertising is the use of paid media by a seller to communicate information about the product persuasit (ideas, goods and services)or organizations that are a powerful promotional tool. marketers Americans spend 89 billion dollars each year on advertising.ads have a wide variety of forms (national, regional, local; consumer, industrial, retail product, brands, agencies and so on)designed to achieve various objectives (instantaneous sales, brand recognition, and preferences and so on)in small companies, advertising is handled by someone in marketing or sales departeme who cooperate with the agency,whereas in large companies already own advertising department.advertising management is a 5 stage process known as 5 M: mission, money, message, media and measurement.Goal setting addetermination advertising purposes must be based on the previous decisions concerning target markets, positioning strategy, and a clear marketing mix.baruditetapkan advertising purposes


start her

Advertising part 1

Advertising is one of the stages in the marketing. products or services, either penamannya pricing and distribution is reflected in advertising activities. without
advertising, the product range will not be able to flow seamlessly to the distributor, to the seller let alone into the hands of consumers.

advertising is not only used for business enterprises such as IKEA. IKEA ad entitled toilet seat
warsaw leo burnett created by the award-winning "Golden Drum" at the advertising festival Golden
Drum 2001.
advertising carried out by educational institutions, hospitals, political parties, and others to aim at the target. the message will be more cost-effective if delivered through advertising, a good message to build brand preference and to educate the citizens of a country that does not consume drugs

the success of a national economy is largely determined by the activities of advertising activities which support the sales efforts that determine the viability of the production of factories, job creation and the existence of a favorable outcome of all money invested. this is evidenced by the fact that the developed countries or the world's top companies always graced by vigorous advertising activities. fifty perusahana costs the world's top advertising amounted to 49.3 billion dollars to 56 countries in 1996. tahhun meanwhile, in the third world countries and Russia, the economy is still weak, advertising activities is still at a minimum level, lapngan work hard and not easy return the money invested.


start her

How To 'Sell' Self

About How To 'Sell' Self

One of the important tips to remember by freelancers in offering their services are not long-winded when submitting bids or proposals, but focus on what is requested by the employer.

Review also be important for the jobs pages in the marketplace because of the good reviews from clients can deliver more value in getting another job more quickly. Of course, this review is not in getting free, freelancers have to work hard to provide a good job so that clients are satisfied.

Some of the tricks you can do to get a good reputation is associated with a deadline or a long time on the client's request. As expressed by Ghelky, deadlines are done faster than required (of course with good quality) will be able to more quickly gain the trust of clients. For example, if the client gives 1 week for work, freelancers can give results within 3-4 days.

Speed ​​in working on client request will also be important for the development of personal brand in a particular marketplace or in the eyes of prospective potential clients.

Other tips were also shared by clouds, which states that should be done by freelancers are mingkatkan skill rather than slam the price. Habits to provide fast response to the client or employer should also be fostered by freelancers. The client is also important to be honest, honest to give the development of the client or honest workmanship provide the requested information if the topic is not controlled and must be learned.

Want to learn could also be one of the added value for the freelancer. Awan explained that the client will provide even more respect if the freelancer told that they need time to study the demand for jobs to be created, if it does not get any better dishonest to the client so that they do not expect more. In essence, honest and willing to learn diligently.

branding

At the beginning of the start of 'career' as a freelancer, branding it's either not very important. But there is no harm if started from the outset, so that when it is experienced will not be difficult to sell services expertise.

Speaking of branding, Daniel answered the question one of the participants that freelancers can choose a personal or company name that will be included in a profile page that is available in the marketplace for freelancers.

While the cloud provides tips that there are several types of clients, on the one hand there are clients who like the freelancer individuals - one reason is because the cost is cheaper, but on the other hand there are clients who prefer to seek agency (company) as unreliable - already shaped the company usually existing systems and work flow can be maintained. Depending marketplace where freelancers posting jobs, his character may vary.

One other tips related to branding is time management because this will affect the quality of the work included in the working speed of client requests. Ghelky explained that for those still running freelance as he took office, should be regulated in terms of health, including when to do freelance work when (as is usually done freelance evenings that will affect the recess).

One should also note lest office obligations are not met. If you are sure the freelance path, out of work could be an alternative in order to manage time better, as did Ghelky.

Other Important Tips

Some other important points raised in the question and answer session yesterday was related to communications. Fast response in response to requests from clients are important things that must be considered. Simply put, the freelancer must keep answering emails although not directly employed (eg, again on the road, or there is a family event), communicate with the client's condition.


The key word may be the client. Communication including honest and provide good quality will bring freelancers on jobs later. Finishing speed of the target required, without sacrificing quality, an added value to win the competition in the world of freelancing.

In the event that has lasted several weeks was also briefly appeared information that there are currently a cooperative that shaded the freelancer. One of the difficulties of working freelance is not the facility that is usually obtained if an office, such as insurance or credit facilities for. Well, the cooperative wants to be a bridge for some of these things. Information on this is still TRL stacking so wait for the next article.

In addition, as mentioned above, FAMA event is one of them supported by Indonesia Freelancers Association (IFA), TRL also plan to discuss more about this in another article.

For additional information, the following information related to the data on Freelancer.com (per May 2015) relating to the local market:

1. Total number of users (user) Indonesia: More than 500,000. Global users: more than 15.5 million.
2. Average gained freelancer project in Indonesia worth around US $ 200 per project.

3. The project is the most popular platform for freelancers Freelancer Indonesia in the last 12 months:
a. Hire Me (direct hires from the employer to freelancer)
b. Graphic Design
c. PHP
d. Data Entry
e. Excel
f. website Design
g. Photoshop
h. HTML
i. logo design
j. Metatrader

4. Clients origin countries that often use the services of Indonesia for the last 12 months Freelancer.com platform:
a. United States (US)
b. Indonesia
c. Australia
d. India
e. United Kingdom (UK)
f. canada
g. pakistan
h. singapore
i. bangladesh
j. japan

What is Poser PRO

Poser pro, the 3D character animation and content solution for professional artist, adds character to any photoshop project. with hundreds of ready to use, studio quality 3D characters and props included, poser pro makes it easy to integrate 3D Content into Photoshop. Render Complex 3D scenes into images with 64 bit rnder engine and the Network render queue , plus use poser pro's COLLADA import/export to add 3D layers into photoshop CS3 Extended. Poser Pro - The easiest way to add character to your work.

TO learn more about poser pro GO  to
mysmithmicro.com/proserad



start her