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Monday, August 15, 2016

Advertisitng part 4

ad value adder
aims to add value to the brand in the consumer's perception with innovative, quality improvement and strengthening of consumer perception. effective advertising causes brand
seen as more elegean, more stylish, more prestigious and perhaps super competition.

advertising support other activities
aims to help facilitate other business enterprises in the marketing communication process. such as ads that help release sales promotion (coupon)



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